SOUND is for people who love music and want to support it. If that's not you, that's cool.

Experience the Future of SOUND

Streaming built for music lovers, not executives or tech bros. We take no profit. Every dollar above our costs goes to the artists you actually played, not to a chart. The accounting is posted publicly every month.

SOUND is pre-launch, and the founding community is forming now: listeners, artists, and the people who want to help build it.

Join SOUND →

The purpose of SOUND is:

To maximize the share of streaming revenue that flows directly to recording artists and songwriters, using a transparent, publicly audited payment model.

To create a sustainable, ad-free environment in which human-made music is the sole content and artists retain full ownership of their work.

To demonstrate that a music platform can be financially viable while paying artists fairly, compensating employees well, and extracting no surplus for shareholders.

No ads. No AI filler. No free tier. Monthly receipts posted publicly. $10.99/mo.

Explore Now
demo.itsthesound.com The SOUND app home screen: a player, recommended playlists, and songs picked for you. The live demo. Play a track and watch where the money goes.Try it →

Stay in the Loop

Follow the build to launch — the manifesto, the math, and where we're headed, straight to your inbox.